SALT LAKE CITY, June 2–CirTran Corporation announced earlier this week that it has again added to the international distribution of the new line of Playboy-branded energy drinks it manufactures and distributes, signing a five-year agreement giving rights in Albania to the Tobacco Holding Group Sh.p.k, an Albanian company based in Tirana.
Under the terms of the agreement, the Tobacco Holding Group gains exclusive rights to distribute Playboy Energy Drink in Albania. Concurrent with signing the agreement, Tobacco Holding placed and paid for an initial order with CirTran Beverage Corp, a wholly-owned subsidiary of CirTran Corporation which spearheads the manufacture and distribution of Playboy Energy Drink and Playboy Energy Drink Low Sugar.
Playboy Energy Drink was formally introduced in the U.S. by CirTran a year ago, and is gaining in its popularity in the U.S. and abroad, said Iehab J. Hawatmeh, founder, president and CEO of CirTran.
According to Mr. Hawatmeh the signing of the agreement with the Tobacco Holding Group “opens the door to Eastern Europe for our exciting new product.” He said that approval for distribution in Albania has already been gained, and that product has been shipped.
Lirim Fezollari, managing director of the Tobacco Holding Group, said his company “is very excited about bringing this great brand and product to our country. We are confident of its immediate popularity,” he said.
Founded in 1993, CirTran Corporation (www.cirtran.com) operations include: CirTran-Asia, a subsidiary with principal offices in ShenZhen, China, which manufactures high-volume electronics, fitness equipment, and household products for the multi-billion-dollar direct response industry; CirTran Online, which offers products directly to consumers through major retail web sites, and CirTran Beverage, which has partnered with Play Beverages, LLC to introduce and distribute the Playboy Energy Drink.
